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Any marketing campaign success orfailure depends on the customer. The enthusiasm and the response that acustomer has towards a marketing campaign determines the success or a failure.So how does an 0800 number helpyou with that. Suppose if you have a normallandline number. Even if a customer wants to know details regarding themarketing campaign he will not call because of the call charges. This may leadto a lower response level from your customers. Based on research it has beenproven that 0800 numbers used in various marketing campaigns has resulted inconsiderably higher response rate compared to other campaigns and that’s whyit’s fast becoming one of the most powerful marketing tools out there. With use of 0800 number you caneasily see where your marketing campaign is headed. What improvements you mightneed if it’s a failure. 0800 number enables you to check your campaign’s response rate, help solve potentialcustomer enquiries, get customer feedback. In space of just three years,0800 numbers have increased by 85%, that is from 5% to 90%. In UK however it’sstill quite low, only 9% of the businesses are using it. That’s quite adisappointing figure. So the 0800numbers have become an essentialmarketing tool as shown by the recent stats. In UK it still has a long way to go,but there isn’t any doubt that it will gain in popularity. So my advice to businesses, “take0800 number advantage right now, before your competitor does.”
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