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By Warren Little on Oct 16, 2009 |Marketing
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Attractionmarketing is a method of Internet marketing where people who have thepotential to be clients are brought in to a business opportunity or program andbecome interested in the product being sold because they find themselves likingthe story, background, history and mojo from the potential sponsor they seeonline. This is done without the hard selling pitches that tend be usedwhen MLM’ers feel they have to approach and try to sell products to theirfamily and friends who have no interest in the business or products. Attraction and magnetic sponsoring are designed to do theopposite. The objective is to sell the business, product or servicewithout chasing the clients and by making the clients want to chase you! Some call this Law of Attraction Marketing, My Story Marketing orWho Is Page Marketing, because it tries to bring people into your marketingfunnel who feel like they know, like and trust the sponsor, and feel as thoughthey are like the sponsor with similar backgrounds too. Warren Little, an expert MLMconsultant & trainer says, “Magnetic sponsoring is also a part of this newapproach to Internet marketing. People stay away from those who appeardesperate, needy, and who try to convince people to join businessopportunities. They do not like aggressive marketers.” There are 5 ways to show both smart beginners, newbies and moreexperienced leaders howto sponsor more reps using attraction marketing and magnetic marketingstrategies: 1. Provide Free information first – try to give someinformation that is valuable, right upfront, so people instantly gain trustwith you. 2. Use Video landing pages – by using video, it buildstrust and credibility with those seeking a sponsor. 3. Sell the Lifestyle – by selling the lifestyle, onespeaks to the subconscious as well as the conscious mind and show them.. “Bydoing this, you’ll get these results, and have these nice things once you aresuccessful.” 4. Use an optin box to build a list – by using a listbuilding optin box, one can write sequential auto responder messages to followup with the client through email to keep bringing them back to your website toread more and more information. 5. Create a Branding blog or “Who is Page” blog – bycreating a branding site, you can put pictures, videos and stories on your siteeasily to impress your potential clients as well as further the attraction andmagnetic sponsoring undertones to make them want to work with you. The old school network marketing techniques like the 3 foot rule,hanging flyers, bugging your family and friends, making lists of people, andholding hotel meetings are out, and magnetic sponsoring using attractionmarketing is in.
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About Warren Little
Warren Little is an expert Internet Network Marketing Consultant /Trainer& Coach. His Training Newsletter at , http://www.NetworkMarketingSolutions.info is one of the most widely read in the MLM biz
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