Burditch Marketing Communications Partners with Italy’s IMAGINE Communication

Burditch Marketing Communications (BMC), a U.S.-based leader in marketing communication for luxury hospitality, travel, food and wine, and IMAGINE Communication, an international communication, marketing and training company headquartered in Rome, are combining forces to increase their reach into each other’s key markets.

“A partnership with IMAGINE Communication, which is a dynamic firm with connections all over Europe, including Italy, will allow each of our companies to introduce the other to more trendsetters and tastemakers worldwide,” says Paul Burditch, President of Burditch Marketing Communications, which is headquartered in San Francisco. “Our clients will benefit from having a native partner on the ground in the international markets they seek to enter and we will be able to expand our client base and ability to work in Italy.” BMC has already enjoyed considerable success in the Italian market, working with Starwood Hotels there, Le Baccanti, Acetai Malphegi and Arnaldo Caprai in Umbria.

“We are looking forward to working with BMC to expand our network of American editors, producers and freelancers that are interested in covering our top-tier Italian hospitality clients,” says Marco Ferrari, Chairman and CEO of IMAGINE Communication. “We know there is great interest in the U.S. market – according to a new Harris poll, Americans aspire to vacation in Italy more than any other destination. BMC can help us more strategically position our clients to this growing demand. Likewise, we will enhance BMC client opportunities to market their products in Italy and Europe.”

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