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Five common mistakes that keep us from getting rich Mistake No. 1 Hi, this is KC Truby, Lonesome Cowboy from Wyoming, and I promised to give you the rules on how to get rich. Now, we're gonna start out with the five mistakes we make that keep us from getting rich. And, mistake number one is we make assumptions that are just not correct.
We tend to believe on things that are not true. Most of them have to do with where we put our time, energy and effort. For instance, we assume that we got good sales persons who are really dedicated with their work. They work hard and make a lot of calls, but they are just not bringing up the business. And so, instead of getting rid of these sales persons, we positively think that we can fix them. We make the assumption that we are good enough to fix them.
We put a lot of time, energy, effort, training and extra advertising just to get them sales leads. But unfortunately, it still wouldn't work out. This is the consequence of the inaccurate assumptions that we make. Look at what it costs us-years, months and lots of money. An inaccurate assumption could be putting time, energy and effort in a bad location or in a bad advertising campaign, or working in a productive line that doesn't sell through. These lead us away from doing the really important things.
There are two very important things that every business owner should do. One is to build relationships and the other is to build faster, better and cheaper systems. Building relationships, as the most important of all, must start with spending time with your staff so they could understand what you want, spending time with your customers so they could understand what you do, and spending time with your vendors so they could understand how to help you get your staff and customers happy. Then, take time and effort building systems to make your business run better. That's where you should be, but we're not there many times because we're making inaccurate assumptions.
We think of straightening out the shelves or writing the yellow page ad. We say, "I'd rather answer the phone and take care of that one customer who is unhappy or I gotta be the guy who supervises that the windows get washed. We are always looking at those little details that will keep us busy all day, but we are not working on the things that are very important to us getting rich.
We must think of ways to add value to our relationships with the customers. Anytime we do anything that does not improve the customers' experience, it's a waste of time. Stop doing it. Most business owners spend about two years a day doing very important work. What do they do during the other eight hours they work? There's ten hours in most of our days. If we put two hours making money and the eight hours in the busy work, the eight hours we just assume that they are important. And that's an example of making the wrong assumption. I'm gonna show you how to fix things in one of our later blogs. But today and in the next four blogs, we're gonna simply be on the five big mistakes that business owners make that keep them from being rich. So, mistake number one is making assumptions that are inaccurate.
About the Author:
KC Truby calls himself The Lonesome Cowboy. Since 1987, he has taught 16,000 accountants on how to find and sell more new business clients. 2,000,000 small business owners have his tapes on sales and cash flow. KC has brought 250,000 businesses into a local accountant's office with his QuickBooks Made Easy seminars and tax marketing techniques. Visit his sites: http://www.cashcowaccounting.com, http://www.paperlessovernight.com, http://www.qbexpress.com and http://www.delegationmagic.com to learn more.
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