Premise Immersive Marketing Sponsors Ypulse MashUp Conference

Premise Immersive Marketing Sponsors Ypulse MashUp Conference
Join Us at 2009’s Most Relevant Place for Youth Marketing Information

San Diego, CA, May 26, 2009: Premise Immersive Marketing agency is helping lead the way when it comes to innovative brand engagements that connect brands with young people. With sponsorship of the Ypulse MashUp Conference, held in San Francisco June 1-2, Premise is excited to be immersed in the years most dynamic meeting of youth marketing minds.

“This is the event where you'll find out what leading-edge technologies youth are using today – and will be using tomorrow. You'll also get an insider's view into youth-focused tech and media startups and learn how to leverage social media, gaming, virtual worlds, mobile and more to authentically reach youth.” Anastasia Goodstien,Ypulse Founder.

“Ypulse is so much more than a conference, it’s truly a youth marketing community and we’re stoked to be a part of it year after year!” Gregg Witt - Partner, Premise Immersive Marketing.

If you’re coming the MashUp, be sure to attend our interactive presentation titled: “Get Addicted to Immersive Marketing That Engages Youth”. It’s a case study about a recent program created for The Partnership for a Drug-Free America and will be presented by Gregg Witt and Amy Bloustine – Associate Director, Meth Demand Reduction Program, Partnership for a Drug-Free America. Session description below:

Creating a program that engages teenagers is not an easy feat, but exactly what happened when Premise Immersive Marketing developed the youth targeted drug abuse education program with The Partnership for a Drug-Free America. By understanding what motivates this cynical audience, Premise created an immersive program that gets teens across the nation to open up and talk about the risks of drug use. Warning: some audience members will be summoned to participate. Everyone will gain valuable insights into building engaging youth campaigns that “stick”.

As part of the fun at Ypulse this year, Premise announced a twitter promotion to help create a cool playlist for our 10th anniversary birthday party during the reception at Ypulse. Each daily winner will receive a limited edition Premise t-shirt designed by Desiree Astorga. The grand prize winner will be awarded $300. Winner will be selected from the winners pool and notified by tweet at 10am Pacific Time on May 30th. To get in on the fun visit the Premise blog


About Premise:
Premise immersive marketing is a full service-marketing agency that builds positive connections between brands and youth. Premise projects impact youth consumer segments from the inside out to provide brands an authentic foundation within youth culture. Premise manages a complete set of assets and capabilities in youth market strategy, research and cultural insights, word of mouth, digital engagement, experiential marketing, creative services and educational programs. The global Premise Observers Youth Network provides a valuable conduit to influential youth and their communities.

For more info visit Premise Immersive Marketing website or call 619.233.7979

Was this helpful? 0 0 Comments

You're reading Premise Immersive Marketing Sponsors Ypulse MashUp Conference.