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Although “What should you pay attention to when starting your own business” is a platitude, a lot of people do not have a clear understanding about some important questions, so that they fail during staring an enterprise. As far as we know, it is tremendously difficult to start your own business, and there are countless problems to be solved. For example, you should be responsible for all decisions, for staff development, and you have to bear great pressure brought by environment changes. Once you become a boss, you will have a completely different state that is distinctive from being an employee.
Once people fail in staring a business, they will face the dilemma of choice. Those who have experienced business failures may have been aware of this difficulty. The difficulty and challenge require the entrepreneur to have more passion than the ordinary. You should move forward rather than being indecisive. However, passion is definitely enough to start your own business, in my view, the entrepreneur must think about the following three questions before staring a business.
What is your profit model?
Profit model determines the development of company and the value of corporate wealth, as well as the value of core competence. These businesses that do not have profit model will have no future. Several questions are contained in profit model: the first one is how about the business structure, including business targets (buyers or uses of products and service), business scales, business methods and business channels, etc. the second one is how large the market is and whether it has sustainability. The third one is how much the profit margin is. The last one is how long it will take to guarantee that you can make a profit after getting a start.

What about your ability of control the market?
The market looks very large and it is hard to control, because the acquisition for any market requires your relevant ability. If you lack the ability and resources, you may face failure although there is a large market. Entrepreneurs have to be aware of that. Therefore, you should look into the market before entering an industry, for instance, what kinds of people are conducting business in this market, and whether you have enough resources and personal relationships to control the market.
Whether is your group team organized by different talents?
Strategy is extremely important, as it is the direction of the development of a company. However, the more important thing than strategy is the group talent who implement the strategy. Good strategy without excellent will not result in good results. Thus, it appears to be vitally important to establish a good talent team before starting a business . Finding like-minded people is the first step for an entrepreneur, which can ensure stability of strategy implementation and projects. The reason that many projects fail is the instability of team. It requires the entrepreneur to have a good understanding about his employees.
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